A School of Marketing
Social Media Impact on Youth Interpersonal Relations Quick development of internet has changed the lives of numerous individuals across the globe. All around altogether internet has brought the world into a solitary room. Internet is presently utilized for correspondence, amusement and data. Among the different instruments that web has brought our direction Social media turned …
Introduction to MARCA’17 Marca2k17 (MARCA’17) is an official #tag & brand name of e-commerce project which was held in Bahria University Islamabad on 9th-10th May 2017. There were three Mega events organized by the respective Marketing Clusters of Management Sciences. Events include “Open House”, “Ad Bana” and “Alif Idea”. All three events showcased some of …
In the sea of information explosion, how do you start your online profitable business through online marketing? What resources do you have available? What internet marketing techniques do you need to know? And this article sorted out 7 areas of online marketing must learn, to help you quickly understand how to get from beginner to …
In the past few years, the trend of online shopping has drastically increased in Pakistan, it motivates the researcher to investigate social media usage in managing and building strong customer relations. Also, the current study aims to explore the impact of social media on millennial buying behavior in Pakistan with a mediating effect on customer …